THE VALUE OF AN IDENTITY
BackBone Enterprise, with its strong roots in the territory and many years of history, is an international company that, even with a mentality definitely projected towards the future, has preserved its values and traditions intact. The company has always focused stylistic and technological research towards projects that are consistent and aimed at ensuring the highest quality of materials. The high aesthetic and technical performance of its products are the result of distinctive choices, which brought the brand to imprint its own unmistakable mark in the world ceramic industry.
About Us
Corporate Culture
We believe modern simplicity that is refined and almost aerodynamic. BackBone’s design in a striking three-dimensional display contradicts the standard perception of ceramic tile. Creating the illusion of constant movement, The naturally inspired patterns offer a calm and relaxing atmosphere, from the living room to the board room.
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Vision
Aspire to beautify world by attaining global leadership through innovative ceramic products, customer delight and satisfying all stakeholders.
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Mission
Creating ground breaking technology, thinking ahead of times - people who made a huge difference in the world have embraced change.
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Integrity
We are fair and ethical while taking every decision. We create and adhere to a strict code of conduct.
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Team Work
We are committed to create an environment of team work. Every member of our team is valued and respected for their contribution.